Friday, May 29, 2020

How to Be Every Clients Preferred Recruiter

How to Be Every Client’s Preferred Recruiter As a recruiter proactively targeting new business, Im sure you  can relate to the frustration of spending hours on the phone, finally getting through to the right point of contact, then being told that they get hundreds of calls just like this and politely (sometimes not so politely) being shunned off. Or maybe you feel like youve done a good job for a client, but when it comes to new roles opening up youre just one of five agencies they put the role out to. The ultimate question is, how do you make yourself stand out from the crowd of recruiters? Here are some top tips to make sure you do just that: Find a focus Focus on a single specialism  (I appreciate this can be scary as nobody  wants to walk away from work), but its one of the best things you can do for your business. You cant be an expert in all fields, so use your time to focus on one area really well and get to know it inside out. You can do this by joining industry-related LinkedIn groups or checking out your local meet-ups. Hell, why not host your own? This gives you great credibility and its also a great talking point when you speak with clients. Be proactive   How many of us are guilty of getting a job through from a client and using the same job board and database technique? Apart from the obvious (its extremely mundane and repetitive), how much better would it be when asked how do you source candidates? in a meeting and being able  to talk about your Twitter presence? Maybe you hold a tweet chat with candidates in the space or have started writing interview tips for your candidates in a blog? Aside from the obvious, it will also mean that you can build up a great network of candidates in this space and be the go-to recruiter. Keep contact regular In my first year of recruitment I followed all the rules, I asked all the text book questions on meetings about pipelines, requirements and yes, I could fill their roles. However, when I looked at my relationships with these clients it seemed like I was just one of many to these companies! To build a good relationship with these people I thought less about the formalities and more about how I would like to be spoken to. In order to build a good relationship I would say you need to speak to these people at least once every 2 to 4 weeks. This doesnt necessarily mean constant calls to  them, instead you could try things like sending through some relevant industry articles or keep up to date with competitor activity, asking how would this might affect them. Keeping in regular contact with a client is a step in the right direction but when it comes to building a good relationship with them the most important thing is to get on with them! Find common ground   When I spoke to clients some of the most valuable advice that they gave me was that, in their eyes speaking to recruitment consultants was considered a chore, a necessary evil to reach their end goal, which got me thinking about their experience Every client is different, so listen to them! Some clients I would send a birthday card to, others told me that they hate fluffy conversations so I mirror-matched, our calls were shorter but they liked that and theyd rather speak to me when they came to hiring. Sometimes we forget to lighten up, if you can make them laugh, or they enjoy speaking to you then the whole process will be a lot more fun for both parties- its always fun to find out what they like outside of work, who knows, you could have a lot more common ground than you think! Conclusion   There is a common misconception that recruiters are transactional and money hungry, but  the great recruiters out there genuinely want to do a good job and often invest their time into  thinking of innovative ways to provide a better service. Dont just be another recruiter on the other end of the phone, get out there and meet your clients, find out more about them than the text book points  (they get asked the same questions day in day out). Instead, think about the kind of person you would like to speak to on the phone, so next time you call they pick up instead of dodging you! When you work for an agency you are given the tools but its up to you how you work with those; treat it like your own business. Youre not going to be great at everything but everyone is able to add every single one of these steps to their  recruitment game! Think outside the box and even better, ask your clients what they would they like from  you, and do that!

Tuesday, May 26, 2020

Four Ways to Monetize Your Blog

Four Ways to Monetize Your Blog Blogging can be many things to many bloggers. For one, it’s an avenue to write about something of personal interest.  Utilizing Google metrics and social media are two excellent ways to get traffic cranking to your blog. Now you want to make money from it. Content monetization comes in many forms and many of the sites you visit on a regular basis monetize their content.   News sites like The New York Times gradually incorporated a pay wall into their monetization system, while others, like BuzzFeed and The Washington Post, use strategies like native advertising and paid content to earn income streams. But, what about smaller websites and individual bloggers? There are plenty of options out there, and the good news is that bloggers with a strong stream of visitors have more resources than ever to earn revenue from their blog. Let’s look at four ways to monetize your blog. Affiliate Marketing  Over the years, affiliate marketing has become an increasingly popular way to make money from a website or blog. You can start by finding a product you genuinely like and would recommend to your audience. Affiliate marketing then relies on you endorsing the product and promoting it honestly and creatively on your website. If the product or service resonates with your visitors, they’ll click on the affiliate link on your blog and make purchases of that product, while you get a split of the sale price. Smart Passive Income provides an excellent overview of the in’s and out’s of affiliate marketing. Selling ad space Incorporating Google’s AdSense on your blog is just one way to make money from online advertisements. Another is to simply sell your own ad space directly to companies looking to sponsor different blogs. For example, you can come up with a price for each space or page. In the beginning, you might want to sell a page for a certain amount of dollars per day, but as you get more traffic and crank out more content, you may want to sell sidebar banners for a fixed price per day. This will be adjusted for the homepage and individual content pages. Typically your financial quotes to advertisers will be determined per one thousand impressions (CPM) on a page. So, for example, you might see it as: $10 per CPM. If your blog is garnering 100,000 visits a month, that ad price for that page or banner can translate into $1,000. ConnectPal ConnectPal has become one of the most popular content marketplaces. Anyone can create a subscription-based business in less than 60 seconds through this service. ConnectPal is for any person, group, or business that has an audience or wants to grow an audience. A ConnectPal page is like a profile page on any social network, but with a distinction: you can charge visitors to access the content on your ConnectPal page.   In this way, ConnectPal empowers bloggers to monetize their content in a simple way with no startup costs whatsoever. As a blogger, creating your own ConnectPal page means you can take advantage of an entirely brand new revenue stream.   It also means you can use your ConnectPal page to feature content from your blog, while also directing more visitors to your website.  Flip your site Not very well known, but a quite legitimate avenue for making money from your site is to simply flip it. There are plenty of other websites out there looking to capitalize on what you’ve created. It can be lucrative. For example, if your website is making $500 per month through selling ad space, you might be able to sell the site for $5,000 â€" $10,000. Check out the options and shop around before taking this path. Flippa, We Buy Websites and FEinternational are a few. If you’re looking to make a quick dollar on a turnaround, this is a good path. If you’re looking for the long haul, you don’t want to sell your blog or site at all. But this is an option in an emergency.

Saturday, May 23, 2020

Networking While in Transition is the Key to Success - Personal Branding Blog - Stand Out In Your Career

Networking While in Transition is the Key to Success - Personal Branding Blog - Stand Out In Your Career Becoming unemployed is likely a sudden, unexpected event, and most people do not have the networking skills needed to immediately switch gears and begin efficiently developing job leads. There could be many reasons: feeling uncomfortable with the networking process, not knowing the process, being shy by nature, or never having needed to network in the past. Unfortunately, people in transition need to resort to networking, because it has been found that 60 to 80 percent of people are getting their next jobs via networking. The purpose of job-search networking is to cultivate relationships to lean on for getting advice, information, leads, andit is hopedreferrals. The objective is to expand your sphere of personal connections. Certainly, whom you know is important, but in this instance, equally or possibly even more important is who knows you. After all, you’re the one looking for a next job. Networking is a learned skill. And it’s not necessary to be Mr. or Ms. Personality in order to be successful at it. Networking also involves consulting people who can list the search tools and strategies that have worked for them in the past; people like telling their success stories. Involve people in building your own search tools. Try to unfold the hidden job marketthe positions that have not yet been advertised or that won’t ever be. That’s the reason they’re called hidden. While networking, be considerate, genuine, and timely so that people will be willing to lend a hand. Smilingsmiling a lotis very effective while networking. Genial body language coveys that you are friendly and are enjoying your relationship with the other person. Who wants to be associated with a Sorrowful Sue or a Negative Ned? It’s a big enough burden just to be in transition, and others usually don’t want to hear about someone else’s problems. You need to project a friendly and helpful image of yourself: Let the other person talk. Don’t monopolize the conversation. Exchange contact information and agree to follow up within a day or two. Keep the momentum going. By being a good networker, you increase your chances of getting a job severalfold. Your comments are welcome.

Monday, May 18, 2020

Why You Need to Think Like an Interviewer - Personal Branding Blog - Stand Out In Your Career

Why You Need to Think Like an Interviewer - Personal Branding Blog - Stand Out In Your Career To start with, I must make an important disclaimer. I am not a psychologist but a career coach. I don’t find it surprising that there is much in common between the two professions, and I have lots of stories to prove it. If you happen to be in transition, you may want to understand the psychology of the decision makers. It would be useful ammo you could deploy in order to promote yourself in landing a job. Barnes Noble has shelves and shelves of books on the subject of finding a job. I’m going to spare you from having to read several of those books. I want to focus on your need to start accepting change. It’s a known fact that our comfort zone lies within what we know. People exhibit various degrees of resistance to change. But when you’re in- transition, you’d better embrace change, because if you resist, the world will go by and you’ll get left behind. First, accept the fact that your old résumé that you just updated needs much, much more work. It needs to be revamped for today’s contemporary look and for projection of your accomplishmentsâ€"not a listing of activities that someone in your position was expected to perform. I read résumés every single day, and the reluctance I see on the part of people who stick to the old style and content is a shame. Hiring managers and human resources people are interested in your accomplishments and what you excelled at and not what kept you busy. Recruiters are even more interested, since they have to sell you to hiring managers. The next area of resistance I see is among those who stick to their own old ways and don’t jump in with both feet by using social media. They simply underestimate to what extent social media is being used by hiring managers, human resources staffers, and outside recruiters. Those hirers consult those social media for several reasons. The most important one is probably that it’s free versus their having to pay significant amounts of money to Monster, CareerBuilder, and others. In addition, social media enable them to cross-check information about you. People spend an inordinate amount of time and effort to make their résumé just right. But not so with information on social media such as LinkedIn, Facebook, and Twitter. Please understand that when companies hire a job candidate, they’re making a big investment. And so, they must do their due diligence, which is similar to what you do when you’re considering a big investment or a decision. A part of that due diligence involves finding out more information about you than what you intended to provide via your résumé. My advice to people seeking employment is to become knowledgeable about and active with social media and at the same time to be careful of what they post in cyberspace. Whatever it is, make sure you’re consistent. A significant discrepancy between your résumé and your cyber persona could be very detrimental.

Friday, May 15, 2020

How to Use a Resume Writing Free Course

How to Use a Resume Writing Free CourseOne of the most important aspects of your resume is to make sure you have a good resume writing free course. After all, you only need to write the information and give it to a good professional.There are free courses that can be used. A lot of them will not cost you anything at all. It may be a good idea to check out the ones that require no credit card number, just for an initial sign up fee, before you sign up for the one that has to be paid.Resume writing free courses can be found online. You just need to know how to find them, and how to find the one that you want to work with. Sometimes, there is only one form to fill out, or you might have more than one form to fill out.The advantage of the free program is that you do not have to buy anything to get started. If you want to have another form to fill out, it is very easy to do it with this. You can have several different forms to fill out, without having to pay the one that needs to be paid. Writing your resume is a very personal thing. Your resume writing free course will show you how to start with the right mindset, and use the right words to reach your potential employer. This is something that they will not see at all.When you are done with your resume, you will have written everything that you can think of. Even if you wrote the same thing, many people will not see the similarities. So, you should add to your resume writing free course with something new, so that you can show them what you have done in the past.Resume writing free classes can be found online. You should use an old resume to start off with. If you have a duplicate, you should work on creating a new one. A resume is the one that will be needed by many employers.There are a few different kinds of jobs that are available. A resume is the one that will be seen by employers before they even look at other applications. With a good resume writing free course, you can be guaranteed that your resume will loo k professional.

Tuesday, May 12, 2020

Local Résumé Writer nominated for prestigious TORI Award - Hire Imaging

Local Résumé Writer nominated for prestigious TORI Award - Hire Imaging (September 1, 2009 Melbourne, FL.) Career Directors International (CDI) is pleased to announce the nominees of the 2009 TORI Awards, also known as the Toast of the Résumé Industry. Writer, Barb Poole and owner of Hire Imaging, LLC has been nominated in the categories of Best New Graduate Résumé and Best Executive Résumé for the top award. CDIs President Laura DeCarlo, proudly states, While winning a TORI Award represents the pinnacle of résumé writing expertise within the industry, nomination for a TORI is one of the most prestigious honors a résumé writer can achieve. Being recognized as one of the best by your peers is an accolade that very few get to savor. We are proud to introduce the TORI Awards to the résumé writing and careers industry, because it highlights the work of members in our industry that so often get overlooked. Professional résumé writers submitted entries for the TORI Awards in May, and a panel of the industrys top writers were selected to judge the submissions. Up to five entries have been nominated in each category, with CDI Officers making the final ruling later this month. The winning résumés and cover letters will be announced on October 18th in Seattle during CDIs annual convention. Career Directors International is raising the bar and setting new standards for résumé writers and career coaches worldwide. With more than 400 members, the organization provides continuing education, testing, and coaching for professional résumé writers and career coaches.